Greater Cleveland Congregations is reaching "depressed" voters

Groups such as Texas Organizing Project are focusing on reaching out to voters year-round rather than just during election season, with the goal of reaching people who are often not a priority for traditional campaigns and political parties.

Down Home North Carolina is a nonpartisan get-out-the-vote group that practices “deep canvassing” in rural areas to increase voter participation and elect progressive candidates. The technique involves one-on-one conversations that aim to connect on an emotional level, as a way to find common ground, and involves active listening to people and their concerns. Canvassers go door-to-door, and conduct outreach in public areas like Walmart and food banks, (though COVID-19 moved conversations to the phone) and particularly aim to connect with people who haven’t been engaged in the political process before.

Through the Vot-ER program, doctors, nurses, and other health care staff speak to their patients about registering to vote and provide important election information, even wearing badges with QR codes that patients can scan to access online voting resources. Since 2020, the initiative has helped more than 66,000 people register to vote or request a mail-in ballot, and more than 500 hospitals, clinics, and centers have participated.

Libya’s Electoral Outreach Ambassadors program aims to increase women’s trust in the political process and register new voters. The female ambassadors are experienced in civil society participation but are not affiliated with any political or religious group, which is key to building trust given the country’s recent civil war. Ambassadors are trained in many tactics and left to tailor their own strategy so that it is best suited for their own district. Outreach efforts include a combination of house visits, workshops in private and public institutions, and talks with women in public spaces.

The domestic worker advocacy group, Care in Action, fell short in their goal to elect Stacey Abrams in 2018, which motivated them to mobilize an effective GOTV campaign in 2020. Over 250 of their members canvassed local neighborhoods each day, knocking on over 1 million doors. Overall, the group contacted 5.85 million voters by phone, mail, or in person. The group prioritized making connections with people historically overlooked in the political process and the member organizers make meaningful connections as canvassers because they share similar challenges and concerns as the people whose homes they visit.

POWER Northeast is trying to fight against voter disenchantment and reach the parts of the community that usually feel excluded and disillusioned by politics. This organization goes all over Allentown, Pennsylvania speaking to the formally incarcerated and minorities, advocating to political leaders on behalf of the public, and helping make voter registration easier.

Organizations in politically divided states like Arkansas, Idaho and Ohio are hard at work to protect direct democracy through community organizing and education. These groups have rallied to pass measures like minimum wage increases, medical marijuana and have even organized voters to fail ballot measures like Ohio’s recent Issue 1.

In an effort to fix the climate movement’s voter turnout problem, the Environmental Voter Project’s 6,000 volunteers use behavioral and data science in their outreach campaigns to encourage environmentalists to become consistent voters so the issues they care about are prioritized by politicians.

In Oregon, voters are automatically registered when they get their driver's license, and voters are automatically sent a ballot when election time comes. The state had the highest turnout rate in the country in the 2022 midterm election, with 61.5% of eligible citizens casting a ballot.

To reach young voters more effectively, a company called Social Currant matched voter advocacy organizations such as NextGen America and Community Change Action with social media creators. The creators' posts about voting and civic engagement reached roughly 13 million people on TikTok and Instagram.