Cities Are Boosting the Economy by Rewarding Those Who Shop Local

Akron, Ohio, is “creating a circular economy” in hopes of helping small businesses and encouraging residents to shop locally. A city-sponsored app, Akronite, is used by consumers to make purchases and earn reward points which can be redeemed for discounts and other perks. The app’s success is clear in the high return on investment, which shows $9 generated for every dollar invested by the local government. Other cities across the country are also adopting the initiative, tweaking it to their own communities.

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