An organisation deploys strategic storytelling to transform lives in rural Nigeria


The Bonnicare Foundation garners support and funding for people in need of education, healthcare and economic empowerment through visual storytelling on social media. This approach helps humanize the challenges people are facing, encouraging those with the means to donate. With the funding they’ve received through social media donations, the Bonnicare Foundation has helped pay the school fees for more than 1,000 primary and secondary school students in rural areas.

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