Youth Action Fund trains students to host registration drives and other community campaigns at their schools, and even provides stipends and community service hours to those who volunteer. During registration drives held at four schools in August, nearly 250 students registered to vote.
Read MoreAhead of Chicago's runoff municipal election, organizations such as GoodKids MadCity and Chicago Votes targeted youth voters with nontraditional events such as fashion shows and art installations, hosted youth-led candidate forums, and helped young residents get set up with IDs and driver's licenses needed for registration. Turnout among voters age 18 to 24 increased by 32 percent between the February election and the April runoff.
Read MoreTo reach young voters more effectively, a company called Social Currant matched voter advocacy organizations such as NextGen America and Community Change Action with social media creators. The creators' posts about voting and civic engagement reached roughly 13 million people on TikTok and Instagram.
Read MoreAmid a climate of targeted election misinformation, grassroots organizations such as One Arizona are intensifying their outreach to Latino voters, with a focus on connecting with younger generations through high school visits and outreach at music and cultural festivals. One Arizona has registered about 120,000 young voters in the state since March.
Read MoreA group called Operation Libero in Switzerland has successfully rallied against rising right-wing populist groups by using different approaches like small-scale crowdfunding, eye-catching tongue-in-cheek campaigns, and viral social media videos. During one campaign, young Operation Libero volunteers handed out branded condoms to nightclubbers.
Read MoreVoter registration groups, such as Next Gen and the Florida Federation of Young Republicans, were the second most common method of getting new voters to register in Florida. To grab young voters, these organizations showed up in classrooms and club meetings and focused on issues that youth care about, including the cost of college and gun violence.
Read MoreMichigan universities mounted aggressive efforts to inform students about the 2022 midterm election, with information sessions, fliers and sidewalk chalk, social media campaigns, visits from prominent politicians, and free transportation on voting day. Turnout among the 18-21 age group increased by several thousand in two counties with large universities, and same-day voter registration has driven a boost in campus turnout since being approved in 2018.
Read MoreCleveland high school students created votecle.com, a website that centralizes information about local elections. A political alignment survey on the site assesses users’ opinions on important political issues to match them with local candidates. The group focuses outreach on drop-off voters, people who reliably vote in national elections but not local ones. These voters tend to be younger, on average, and cite a lack of information about local candidates and issues as the main reason for not voting. After creating the website, the group got a grant from Cleveland Votes to continue engaging young voters.
Read MoreCivic engagement organizers have decreased the gap between Republicans and Democrats in Georgia over the past several elections by increasing voter participation and leveraging the shifting state demographics. Groups conduct outreach to previously disenfranchised voters, recruit new voters, and seek to empower civic participation among Black and Asian American communities in particular, which helped Joseph Biden win the state in 2020. Organizers prioritize in-language organizing from trusted sources and connecting with communities on issues that are relevant and important to them.
Read MoreVoter outreach campaigns effectively boosted turnout among Native voters. The Rural Utah Project left informational flyers inside plastic bags at people’s doors (a Covid-19 tactical adjustment), held drive-through voter registration events, ran hotlines to assist indigenous voters, and partnered with Google to create street addresses using latitude and longitude-based plus codes. Senate candidate Mark Kelly ran ads in the Diné language to reach Navajo Nation voters. Precinct data shows 60-90% of Arizona Navajo Nation voters chose Democrats, a rate that pushed Biden and Kelly to a slim victory.
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