WhatsApp chatbot helping Nigerian families cut through layers of vaccine misinformation


CARE Nigeria created a WhatsApp chatbot in 2022 to combat vaccine misinformation. The chatbot provides parents with real-time answers about childhood immunizations, nearby clinic locations, vaccine schedules and side effects, available 24/7 without judgment. To drive awareness, CARE ran a Facebook advertising campaign from December 2022 to February 2023, reaching 3.6 million people.

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