Tourism in time of pandemic. How the Safar Project opened minds and borders

An Italian travel writer and a publishing house partnered to recreate the experience of travel to new places, providing tourists with a virtual experience and tour guides with a source of income to replace their lost businesses when the pandemic shut down actual travel. Called the Safar project (Arabic for travel), the service charges 15 euros for one and a half hour Zoom tours featuring live explanations and interactions with local people, limited only by time zones and cellular reception. An average of 50 tourists have signed on with the seven tour guides who have been recruited so far.

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