The rise of the land salmon

In Florida, a land-based salmon farming operation has optimized the ideal conditions for fish to be raised sustainably on land. “There is no winter here, there are no diseases, there are no sea lice. We optimize everything the fish needs," explains the company's chief sales and marketing officer. Although the practice is still "in its infancy" and struggles to return a profit, it has caught on elsewhere and land-based salmon are now sold in a variety of grocery stores.

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