Selling America: The Army's fight to find recruits in a mistrustful, divided nation


Amidst dismal recruitment numbers, the army is struggling and trying all it can to build trust with people and encourage them to join in a climate where American institutions are facing fierce criticism. It’s an ongoing process of trial and error. Despite its shortcomings, the army is seeing some success with programs like the Future Soldier Preparatory Course, which provides tutoring and physical training to help enlistees pass the ASVAB exam. This year alone, about 23,000 recruits have participated in the program.

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