He lost his best friend in a mudslide. Now he's using coconuts to fight deforestation in West Africa.


Alhaji Siraj Bah created Rugsal Trading to decrease deforestation in Sierra Leone. One of the reasons people clear forests is to make wood-based charcoal for fuel. In order to address that need while enouraging sustainability, Bah's company makes a charcoal substitute out of coconut scraps. They've made $11,000 in revenue and produced 100 tons of coconut briquettes.

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